advertising

Created
Fri, 29/12/2023 - 02:40
by Daniel Wortel-London

Advertising works. A recent study by the Advertising Association finds that every dollar of ad spending drives up sales by $21. Ads get us to recognize brands and hum jingles even if we are annoyed by pop-ups. They are particularly effective in driving the kind of unsustainable consumption that is destroying our planet.

This begs a question: Should advertising be limited for the sake of the environment?

The post It’s Time to Ban Earth-Damaging Ads appeared first on Center for the Advancement of the Steady State Economy.

Created
Mon, 24/04/2023 - 07:49
Yes, I am well aware that I just posted the Easter Brunch. This, however, is a different kind of brunch. A brunch for two. A private brunch. A bedroom brunch. I was inspired to bust out this brunch because of the inclusion of the Bloody Bullshot–a variation of the questionable beef-based libation called the Bullshot,Continue reading The Smirnoff Bedroom Brunch (1971)
Created
Tue, 04/04/2023 - 09:10
‘If it’s innocent, why delete it?’ The anonymous Facebook page buying ads to support pro-Graham candidates in the Unite executive elections was deleted hours after Skwawkbox exposed it on Monday. The page, named ‘Executive Council Elections’, had originally been set up in December under the name ‘The Manifesto’, but re-named to buy a string of […]
Created
Sun, 12/02/2023 - 03:47
Happy Super Bowl weekend! Let’s kick it off with some Smirnoff! It’s a sure bet you and your friends will be watching the game this weekend. Why don’t you all get together for a spirited Smirnoff warm-up before the game? Team up delicious food, good friends, and great Smirnoff drinks with the best seats inContinue reading The Smirnoff Football Brunch & Bloody Mary (1970)
Created
Tue, 25/01/2022 - 03:04

Back when I was in advertising, one of my team’s clients was a well-known Irish Airline. They could only afford an 1/8th-page ad in the travel section of the paper. But my partners and I didn’t think creativity was dependent on budget. We were determined to deliver great ads for them—ads that would make a […]

The post Fear of getting noticed appeared first on Zeldman on Web and Interaction Design.

Created
Wed, 04/12/2019 - 07:06
Of all the 304 general elections that were held in the UK during the 1970s, these three election posters for the Conservative party are among the few campaign materials that are still extant. This is largely due to the fact that campaign slogans were more often compulsorily tattooed onto ailing citizens who collected welfare benefits.*

All promotional literature was designed and printed by the Scarfolk Advertising Agency, who, it was later revealed to the surprise of all clients concerned, had been working not only for the Conservative, but also the Labour and Liberal Parties.

Furthermore, the agency cleverly maximised its profits by selling exactly the same poster designs to all clients. Only the party name was changed. This made it difficult for voters to decide who to vote for, but it also confused politicians who became unsure which party they belonged to.